Adobe users upset to find company has been scanning content (2024)

Updated A practically ancient terms-of-use update has landed Adobe in freshly boiled water over how the Photoshop giant gives itself the right to review user content stored in its cloud.

The issue kicked off online yesterday when video game concept artist Sam Santala pointed out the February update in a post on X. Santala asked if he was reading the paragraph right, seemingly dumbfounded by the implication.

"I can't use Photoshop unless I'm okay with you having full access to anything I create with it, INCLUDING NDA work," Santala posted, tagging Adobe for an explanation. A corporate representative did respond, but first – the offending passages.

All your art is belong to us?

A look at Adobe's General Terms of Use shows that they were last updated February 17, 2024, with changes made to two sections: 2.2 and 4.1, paragraphs which explain how Adobe will access user content and how it defines said content, respectively. Those are the paragraphs that have been called out online by Santala and other folks unhappy with the update.

The updated sections state that Adobe may access content through automated and manual methods "but only in limited ways, and only as permitted by law." That could include automated scanning of user content "using techniques such as machine learning in order to improve our services and software and the user experience," Adobe noted.

That passage might be the protesters' sticking point; some of them have threatened to switch to a competitor or open source product. Folks are upset at what looks like Adobe trying to give itself overly broad rights to use people's work however it sees fit, though the phrasing is that Adobe gives itself these boilerplate rights so that its products can work with people's materials.

As to what content Adobe will scan? Well, if it's uploaded to Adobe systems, it appears to be fair game.

"'Content' means any text, information, communication, or material, such as audio files, video files, electronic documents, or images, that you upload, import into, embed for use by, or create using [Adobe] services and software," the InDesign maker states in section 4.1. And yes, that includes Document Cloud services and software, too.

In a page linked from the terms covering Adobe's content analysis in greater detail, the software house said it mainly analyzes content to improve services, though Adobe's terms do note it "may use available technologies, vendors, or processes, including manual review, to screen for certain types of illegal content," including CSAM and "patterns of activity that indicate spam or phishing."

Content stored on a local PC with Adobe software installed won't be scanned, the biz said.

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So yes, Adobe can scan your stuff, but those upset about changes to the terms back in February - changes that were largely minor, made to largely add clarifying language for the first time since 2022 - should realize the language has barely changed. In other words, Adobe's been able to use and scan your stuff the exact same way for some time, for many years in fact, by the looks of it.

That, and there's an opt-out, albeit a limited one.

Customers on personal Creative and Document Cloud accounts can disable content analysis - at least for the purposes of product improvement and development - using steps explained on the content analysis FAQ page linked above.Business-level accounts have such features controlled by the terms of their contract with Adobe.

Scott Belsky, Adobe's chief strategy officer and EVP of design and emerging products, responded to Santala's concerns on X, repeating his mantra that Adobe doesn't train any generative AI models on customer content, unless customers offer it up for cash, that is.

But Belsky's words weren't all reassurance, and make it clear that opt-out is limited.

"There are probably circ*mstances (like indexing to help you search your documents, updating components used from CC libraries across your documents, among others) where the company's terms of service allow for some degree of access," Belsky said.

Adobe, which warned late last year that it could face large fines over its subscription cancellation practices, didn't respond to questions for this story. ®

Updated to add on June 7

While Adobe didn't respond to questions from The Register, it did publish a blog post yesterday to address the matter, reiterating that it wouldn't use customer content to train AI.

"The focus of this update was to be clearer about the improvements to our moderation processes that we have in place," Adobe said. "Given the explosion of Generative AI and our commitment to responsible innovation, we have added more human moderation to our content submissions review processes."

Adobe said it retains a limited license to access user content "solely for the purpose of operating or improving the services and software and to enforce our terms and comply with law."

Adobe users upset to find company has been scanning content (2024)

FAQs

Adobe users upset to find company has been scanning content? ›

Folks are upset at what looks like Adobe trying to give itself overly broad rights to use people's work however it sees fit, though the phrasing is that Adobe gives itself these boilerplate rights so that its products can work with people's materials.

What is the new controversy with Adobe? ›

Last week, Adobe sparked backlash online after filmmakers and artists raised concerns that Adobe's new language gave the tech giant sweeping license to "access" and "view" user content and "analyze" it with AI tools. The terms didn't make it clear whether user art would be fed into a massive dataset for AI training.

How do I opt out of Adobe Content Analysis? ›

Users with a personal account

Sign in at https://account.adobe.com/privacy. In the Content analysis for product improvement section, click the Off toggle.

How do I opt out of AI on Adobe? ›

Close any open files. Then, navigate to Preferences > Generative AI. To turn off the generative AI features, deselect Enable generative AI features in Acrobat, and then select OK. To turn on the generative AI features again, select Enable generative AI features in Acrobat, and select OK.

Does Adobe look at your files? ›

We do not look at your document, prompt(s), or generated responses except in the instances described below. Reported content, bugs, or vulnerabilities.

Why did Google get rid of Adobe? ›

The Background:

We had good intentions with the release of these extensions, but it was hard to prioritize any product work on these extensions when we had so much that we wanted to do with our own technologies.

Is there a class action lawsuit against Adobe? ›

DOJ has officially began the class action lawsuit against Adobe for their deceptive subscription.

Why does Adobe track me? ›

Adobe uses cookies and similar technologies to analyze your use of Adobe websites so that we can improve them and tailor websites, communications, and ads to your likely interests.

Is Adobe using your files for AI? ›

Adobe has clarified that customer content from its Creative Cloud products won't be used to train its Firefly AI products. Some users had become worried about the prospect after changes to the company's terms of service claimed it, “may access, view, or listen to your content through both automated and manual methods”.

How secure is Adobe AI? ›

All user content, prompts, and responses are encrypted in transit. At rest, any data stored by the Acrobat Generative AI Service is encrypted using SHA-256.

Why can't i cancel Adobe? ›

You can cancel your subscription anytime via your Adobe Account page or by contacting Customer Support. If you cancel within 14 days of your initial order, you'll be fully refunded. Should you cancel after 14 days, your payment is non-refundable, and your service will continue until the end of your contracted term.

Can my company see what I do on Adobe? ›

If any of your files are stored on a company server or anywhere in the cloud where the company has access to them then yes they can.

Can Adobe use your content? ›

You own your content.

Your content is yours and will never be used to train any generative AI tool. We will make it clear in the license grant section that any license granted to Adobe to operate its services will not supersede your ownership rights.

What is the Adobe contract controversy? ›

The Federal Trade Commission is taking action against software maker Adobe and two of its executives, Maninder Sawhney and David Wadhwani, for deceiving consumers by hiding the early termination fee for its most popular subscription plan and making it difficult for consumers to cancel their subscriptions.

What is the controversy with Adobe AI art? ›

Adobe upset many artists and designers recently by implying it would use their content to train AI models. The company had to quell those concerns with a blog post denying this. But some Adobe employees are still not happy with the response, and they are calling for improved communication with customers.

What is the controversy with Adobe content license? ›

While Adobe claims this is intended to enhance user experiences, critics argue that it gives the company excessive control over personal creations, potentially using them to train AI models without explicit consent.

Why is Adobe no longer supported? ›

Adobe occasionally discontinues the sale, development, or support of a product or technology due to changing market conditions and their impact on customers. Phone and chat support isn't available for free or discontinued software or services.

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